What drives consistently successful fundraisers? It’s not just strategy—it’s habits.

In this session, Josh Hirsch and Mallory Erickson will explore how behavioral science and AI help fundraisers reduce friction, build better habits, and drive donor action.

Through real-world examples and practical frameworks, you’ll discover how the right tools empower fundraisers—and donors—to overcome common barriers.

Whether you're optimizing donor journeys, streamlining workflows, or strengthening your team’s impact, this session will equip you with the strategies to make it happen.

What drives consistently successful fundraisers? It’s not just strategy—it’s habits.

In this session, Josh Hirsch and Mallory Erickson will explore how behavioral science and AI help fundraisers reduce friction, build better habits, and drive donor action.

Through real-world examples and practical frameworks, you’ll discover how the right tools empower fundraisers—and donors—to overcome common barriers.

Whether you’re optimizing donor journeys, streamlining workflows, or strengthening your team’s impact, this session will equip you with the strategies to make it happen.

Key learnings

Master habit formation

Leverage behavioral science and AI to build better fundraising habits and drive donor action.

Enhance donor engagement

Discover how AI and technology reduce friction, improve motivation, and streamline the giving experience.

Small steps to reduce overwhelm

Curiosity and exploring possibilities are vital for overcoming fear and enhancing creativity.

5 fundamental habits every fundraiser needs now

What drives consistently successful fundraisers? It’s not just strategy—it’s habits.

What drives consistently successful fundraisers? It’s not just strategy—it’s habits.

Key learnings